Print once — keep full control. Dynamic QR codes keep your printed materials permanently up to date.
| Feature | Static QR Code | Dynamic QR Code (QRTool) |
|---|---|---|
| Target URL editable | ✗ No | ✓ Yes, anytime |
| Scan tracking | ✗ No | ✓ Yes, detailed |
| A/B testing | ✗ No | ✓ Yes |
| Can be deactivated | ✗ No | ✓ Yes |
| Reprint on change | ✗ Always required | ✓ Never required |
Place QR codes on your trade show materials (rollups, brochures, business cards). Link to product demos, appointment booking, or catalog downloads — and update the target page even during the show itself.
QR codes on posters and tickets lead to the current program, directions, or beverage menu. Changes in the lineup or opening hours go live instantly — without reprinting.
Use the same QR code across multiple campaign phases: teaser, launch, and follow-up. Switch the target page with a single click and measure the scan rate per phase.
Print QR codes on packaging before the launch. Before the release date the code points to a teaser page, then automatically to the product page — using the same printed code.
Name badges, conference materials, and presentation slides with QR codes that link to slides, recordings, or resources. After the event, redirect the code to the summary page.
QR codes in magazines, direct mail, or catalogs stay valid for months. Adjust the target page by season or promotion — your print budget stays intact.
Connect offline and online marketing: QR codes on physical materials lead directly to your current social media campaign, landing page, or contest.
QRTool provides detailed scan analytics for every QR code:
Dynamic QR codes for events are especially useful for:
On the Free Forever plan you create up to 3 dynamic QR codes without a credit card. The Professional plan with 50 QR codes costs only CHF 12.90/month.
Create QR Code More use cases